Why Market Research Firms should Use Employee Location Tracker?

Employee location tracker is a GPS-based device that allows you to keep track of all the agents working out of office. This innovative software application has become a very essential part in most marketing companies and other firms that employ plenty of field agents. The signals from this tracking device are received by a minimum of three GPS satellites that triangulate the signals to give you the precise location of the tracking device. The employee location tracking devices are connected to an online platform that allows you to check the location, direction of movement, speed of travel and other details. This advanced technology is simple to use and highly efficient.

There are two main reasons why market research firms should make use of employee location tracker. The first is safety and the second is performance. While doing market research, the agents, translators, moderators and other employees of your firm may have to travel to all types of localities. Even if you take the utmost caution to ensure the safety of

your employees, you can’t always provide them support and security wherever they go. The convenient option will be to use the employee location tracking software. This application can be downloaded on to a Smartphone that the employee can carry anywhere. The best part of this tracking application is that it is very easy to operate. Even if the person is not technically inclined he/she will effortlessly be able to use the tracker.

One big problem faced by the management while managing field agents is tracking their attendance, productivity and performance. With the employee location tracking software, all these can be done efficiently and effectively. Wondering how? When the employees login to the tracking device, the attendance can be checked. Once the tracker is connected to the online platform, the movement and location of the device is continuously tracked. So, at any point of time, you will be able to find out the accurate location of the employee. Based on the reports generated by the tracker, you will be able to estimate the amount of time the person spent in a particular location and the moved. In market research, one can’t exactly estimate how much time will be required to gather all the relevant data and details. However, with the GPS tracker, you can easily calculate the time taken for each project. The reports will also be useful when you are presenting all the data to your client.

What’s the Limit to GPS monitoring?

The GPS technology has taken the world by storm with its innovative and interesting applications. From tracking vehicles to employees, this Global Positioning System is increasingly being used in a variety of fields and industries. Most of the marketing and corporate companies make use of the employee location tracking app to keep a close tab on the movements of their field agents. On the other side, parents are increasingly using the tracking system for kids in order to keep an eye on their children even if the parents are not in the vicinity. GPS-based devices have completely changed the concept of security and have brought with them a whole new set of ramifications.

There’s a group of people that is wondering if the use of employee location tracking app is slowly infringing on a person’s private space. From the company’s perspective, they are doing their best to ensure top performance and productivity from the field agent. However, if you ask the employee, he may have a totally different story to tell. The employee may not be comfortable with the intrusion to his private space and continuous tab on his movements. There should be a middle ground wherein the employer is able to ensure proper working of the field agent and the employee doesn’t feel threatened. In many of the countries, the government has laid laws regarding the use of the GPS tracking device for employees. Though the rules may be different in each nation, the common fact is that the employee should not be tracked during his off hours or personal time.

The condition is similar when it comes to the use of tracking system for kids. Though there are no hard and fast rules about use of kids tracking devices, parents should judiciously use it. The child should not feel as if the parents are stalking them by constantly monitoring their movements. GPS tracking devices has helped ensure the safety of kids when they are traveling alone or are in strange situations. However, over use of the device can serious disturb the child’s normal mental and emotional development. So, parents should set a conscious limit to the usage of such tracking devices.

Whether it is the use of employee location tracking app or the tracking system for kids, the users have to make proper use of the technology to ensure safety. The limit for the use of the tracking device should be determined based on the environmental conditions and the situation.

Will India Soon See More Use of GPS Tracking System in Public Transports?

The use of GPS technology for navigation and location identification is increasingly being used in most places across the world. When the technology first entered India, it was not very popular and didn’t have the immediate and far reach as expected. As with any new technology or change, it takes time and effort for people to adapt to it. However, now there seems to be a sea change in the way GPS tracking is viewed and used. One of the most popular applications of this technology is the GPS tracker for children. Parents who were sceptical about their child’s safety while traveling to and from schools/colleges found this tracking device to be a life saver. Many school managements even adopted this technology and installed GPS tracking devices in the school buses. Message from the tracking device will be sent to the parents, so they can be assured of their child’s safety.

With the use of GPS tracking technology in various services and fields, their popularity began to rise. Soon public transport systems in India started using vehicle GPS tracking system to improve their customer relationship. When a customer books a ticket in a bus or train, a confirmation message is sent to the mobile phone. The tracking device also sends automatic updates about the vehicle’s location and the expected time of arrival, so customers will not have to wait for a long time at the pickup points. All these aspects made it more convenient for customers who were planning their travels.             

Currently, Delhi is spearheading the adoption of GPS technology in the public transport systems. GPS-enabled meters were installed in the auto rickshaws plying around the city. The tracker not only enhanced the safety of the passengers, but also of the auto driver. In case of any accident or untoward incident, then the accurate location of the auto can be identified using the vehicle GPS tracking system. In India, this becomes more important as people generally take autos to far off places and city outer areas that are not well connected by other modes of public transports.

3 Reasons Why You Should Use a GPS Tracking

GPS-based tracking systems have now made in-roads in almost all fields and services. A small tracking device with the capacity to send and receive signals from the Global Positioning Satellites, a GPS tracker allows you to accurate track the location and movement of the user. The use of advanced technology has brought about a great deal of change in the service sector. GPS tracking devices have been found to have many benefits, both for personal and professional use. Do you want to know the three most important reasons why you should use a GPS tracking system? Read on to find out more.

Enhanced Safety      

The GPS tracker has helped enhance the safety of children and family. You get GPS tracking system for kids. These small compact devices can be easily slipped into the child’s bag or pocket. It usually is a passive type of GPS tracker, which means that it will not continually emit radiations. When the parent or guardian wants to know the child’s location he/she has to simply give a missed call to the tracking system. For kids, it gives a feeling of security as they know that their parents are with them even though they are not physically present.

Better Organisation and Management            

Marketing agencies and corporate companies that employ a large number of field agents have found the employee location tracking app to be very useful and efficient. The tracking app can be downloaded to a Smartphone that the field agent can carry with them when they go to the client’s place or other tasks. As the employee location tracking app is linked to an online platform, the manager can effortlessly keep an eye on the employee from the head office itself. So, they can easily allot tasks to the field agents and get a quick update on the completed work. All this well enable better organisation and management of the employees working in the field.

Efficient Services

GPS tracking system has helped companies provide efficient services to the clients. They will be able to respond faster and more efficiently to client requirements. When a client calls up the customer care or the head office regarding a service or complaint, the manager can check the updates on the employee location tracking app to find out the person working closest to that location. They can allot that task to the nearest person, reducing time and distance travelled.